In a competitive real estate market, ensuring the availability of your property or properties is essential if you want to attract suitable tenants. While digital postings can certainly help with visibility, they cannot replace one of the most proven and effective tools for advertising a property—a well-designed, high-quality “For Lease” sign.
Today, we will look at how you can create the perfect for lease sign. From discussing key design elements and the type of information the sign should display to the importance of printing in high resolution on durable materials, you will have all of the information you need to make the type of signs that will actually get results. We’ll also discuss the importance of using lease signs for property management.
From there, we will explain why Carbon Graphics Group has the professional expertise and results-driven philosophy to become your ideal partner for all your real estate sign needs.
If you want immediate results, use signs that capture passersby's attention. Generic-looking signs featuring bland white text on a plain red background fall into the background and do nothing to make a property or its availability stand out.
If you want to attract high-value tenants who are serious about leasing your property, you need to incorporate the following into the design:
1. Clear and Legible Text
Naturally, the main objective of any lease sign is to communicate essential information as quickly as possible. Even at a glance, a well-designed lease sign should inform viewers of the property's availability and other vital information.
Using large, legible fonts that will not appear blurry at a distance is key. It is also important to select fonts that are pleasing to the eye, as that will help hold the attention of potential viewers. If you are leasing a property in a professional capacity, you may also want to select fonts that match your real estate company’s branding, as this will help build trust.
No matter what type of property you are advertising, the for lease sign you use should feature the following details:
- Property Status: Make it clear that the property is available “For Lease” rather than “For Sale.” This should be the most prominent text on the sign.
- Type of Property: Below the status, clearly indicate what type of property it is. Even if it seems obvious to you, make it clear whether it’s an office, commercial space, retail store, residential home, apartment, etc.
- Contact Information: If you want interested viewers to follow up, your contact information must be visible. Include a phone number, website, email address, social media links, and even a scannable QR code to link them to your website or property posting.
- Property Features: Mention a few highlights that would appeal to those looking to rent that type of property. Square footage, amenities, and even potential property uses can all turn interest into action.
- Directional Arrows and Address: Always list the address, as this helps viewers research the property. If your sign is not installed on the property, direction arrows or a small map can also help direct potential leads to it. This can be really helpful in crowded developments where the property might otherwise be difficult to find.
- A Clear Call to Action: You want viewers to experience a sense of urgency, so phrases like “Call Now” or “Will Go Fast” can be enough to prompt action before the viewer moves on and forgets about the property.
2. An Eye-Catching Design
While having all of the critical information is important, you also need a sign that will get noticed. Using bold, contrasting colours can be incredibly effective. You will also want to feature some unique design elements, like an aesthetically pleasing background design or border.
Real estate companies should also incorporate their branding into the design by including their logo, colour scheme, and brand fonts. This will give the sign a more recognizable and professional appearance.
While you want the sign to be eye-catching, you also need to ensure it isn’t overly cluttered, otherwise the key information will get lost in the design. This is where the professional graphic design expertise you get by working with Carbon Graphics Group can make a major difference.
3. Durable Materials and High-Resolution Printing
Nothing will put off potential renters like a faded and worn-out for lease sign that is difficult to read. Investing in signage made from weather and UV-resistant materials is always worthwhile. Protective coatings and reinforced mounting grommets can also give your sign an eye-catching and professional appearance that will actually last. Plus, opting for high-quality signage is far more cost-effective than routinely replacing your signs or using low-quality signs that will sit unnoticed, leaving your property unoccupied for longer.
You also need to opt for high-resolution printing, which will make all of your text and imagery attractive and legible. Again, partnering with a trustworthy and experienced sign supplier, like Carbon Graphics Group, guarantees the best results.
For lease signs act as a visual indication of a property’s availability. They also act as an immediate contact point for interested individuals. If they are placed in high-traffic areas, word-of-mouth recommendations can also help you obtain a successful lease agreement faster, as your signage opens up visibility to those not actively looking to rent a property. Where digital marketing tends only to attract those looking to rent, signage makes the property visible to anyone who passes by.
Carbon Graphics Group has the expertise, advanced production equipment, and materials to guarantee superior lease sign quality.
If you want your custom signs to get results, we can be your trusted partner. Our talented creative team will work with you to create custom signage that gets noticed. With years of experience designing and printing signs for the real estate and property management sectors, we understand how to incorporate your branding elements and preferences into signage that will get noticed and communicate your messaging clearly and professionally.
Our comprehensive service guarantees a seamless customer experience. From consultation to installation, we have the skills and resources to bring your vision to life. Whether you need a single “For Lease” sign for a rental property or are fully developing an entire condo building and need wall graphics, printed construction hoardings, and sidewalk banners, we can handle everything. The fact that we offer such a wide range of signage and digital printing services means that we can be your go-to, all-in-one partner.
People + Process + Technology = Superior Service
Combining over 40 years of experience, talented staff, efficient processes, and the latest printing technology ensures you will always get the best results. We will also work with you to find signage solutions that match your unique budget and needs. If you’re ready to take your signage to the next level, get started today:
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